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Follow The Des Moines Home Listing Guide

Below is the 7 Step home listing process for selling your home in Des Moines. We have compiled this guide from several years of real estate experience. Use the Des Moines home listing guide as a resource for your reference.

Des Moines Home Listing

1. SELLER INTERVIEWS PROSPECTIVE AGENTS

  • Agents tour your home
  • Discuss the market and relevant sales information (i.e. current active listings and comparables) and determine a ballpark price range
  • Understand each agents Marketing approach and the way they work
  • Select the agent who presents the best strategy and seems to be a good personality match – hopefully ME!

2. SIGN LISTING AGREEMENT

  • Agreements are typically 3 -6 months
  • Be sure to understand the termination policy. Some agreements keep you locked in for 6 months with no way to terminate.

3. DETAILED HOUSE TOUR

  • Agent will provide more detailed input on repairs/modifications that need to be made to increase the value/appeal of your home and will staging recommendations made
  • Collect information to be used in sales materials
  • Seller provides the completed PROPERTY DISCLOSURE FORMS and discusses any issues or recent repairs

4. PREPARE MARKETING PLAN & “ON MARKET” TIMELINE FOR SELLER REVIEW

  • I will provide a timeline that outlines all activities related to preparing the house to go on the market. It will include: seller repair work, pictures, etc.)
  • Identifies marketing strategy and specific marketing activities which will be executed during the first month on market
  • Seller provides the completed property disclosure forms

5. PRICING REVIEW

  • We will review what is currently active and determine the most competitive, strategic price a few days prior to listing
  • I may show the house to other agents to get additional pricing input

6. HOUSE ON MARKET

  • Sign in yard
  • Property Listed in the MLS
  • Aggressive marketing within the first 2 weeks of listing

7. REGULAR UPDATES ON INTEREST & ACTIVITY